Duck In Duck Out Social Media Campaign

Business Problem

  • Existing social media content and posting was inconsistent and sporadic due to limited resources
  • Lack of consistent tone and brand values across their social posts
  • The need to build a strong social following in a short amount of time to support a new store opening

Marketing Plan

  • Brand discovery session to uncover values, tone and framework for social media strategy
  • Develop an influencer strategy and event to generate hype surrounding the new store opening
  • Event photography and influencer engagement to be posted across social platforms


By tapping into our influencer’s dedicated followers we achieved a reach of 265k Instagram users.

This led to a 6% growth of Duck In Duck Out Instagram followers in the first 72 hours.

Month one results

  • Fan growth up 2444%
  • Total reach up 912%
  • Post engagements up 1311%
  • Page views up 5429%

Social media, influencer marketing and content creation

0 %
Increased fans by
0 %
Increased post engagement
DIDO neonsign

In The Clients Words

Manu, Phil and the whole team are loving what you are doing with our social media, loving the interaction and responses! To be honest I don’t think we could be happier!

Duck In Duck Out World Square
Duck In Duck Out
Manu Feildel DIDO

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